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Leveraging AI to Personalize HR Marketing Campaigns: A Data-Driven Approach

Year: 2025

Type: conference-paper

Source: International Conference on Intelligent Systems, Advanced Computing and Communication (ISACC)

DOI: 10.1109/isacc65211.2025.10969174

Authors: Moath Mahmoud Alshar, Ameet Sao, Manish Sharma, Sunil Kadyan, Vuda Sreenivasa Rao, B. Anitha Vijayalakshmi

Institutions: Jadara University, National Institute of Construction Management and Research, Maharaja Agrasen Institute of Management Studies, Manav Rachna University, Koneru Lakshmaiah Education Foundation, Saveetha University

Language: English

Topic: Recommender Systems and Techniques

Subfield: Information Systems

Field: Computer Science

Domain: Physical Sciences

SDGs: Decent work and economic growth, Reduced inequalities

Open Access status: closed

OpenAlex ID: W4409659839

FWCI: 3.645

Cites: 10

Cited by: 3

Related to: 10