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Pengembangan UMKM Konveksi melalui Media Online

Year: 2024

Type: article

Abstract: This assistance aims to develop the economic sector of MSMEs in Kutorejo Kec. Kertosono village of nganjuk regency through the KPM-IK STAI Miftahul'ula Kertosono Nganjuk program. The methods in this study use the Asset Based Community Developmet (ABCD) approach or asset-based community empowerment approach. Through this Asset Based Community Development (ABCD) approach can continuously form community independence in increasing income so as to improve their well-being. The development of MSMEs is carried out through the Online Market and is proven to have a positive impact with the increasing turnover of income from MSMEs "Convection Yoris".

Source: Bisma Bimbingan Swadaya Masyarakat

DOI: 10.59689/bisma.v2i3.267

Authors: Nurani Rahmania, Muhamad Umar Fauzi, M Adhi Prasnowo, Wiwik Handayani, Yenik Pujowati

Institutions: Universitas Maarif Hasyim Latif, University of Pembangunan Nasional Veteran Jawa Timur, Universitas Wijaya Kusuma Surabaya

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Demography

Field: Social Sciences

Domain: Social Sciences

SDGs: Decent work and economic growth, Industry, innovation and infrastructure, No poverty

Open Access status: diamond

OpenAlex ID: W4409803538

FWCI:

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