The Relationship Of Tiktok Content Trends Regarding Tourism Travel To The Travel Interest Of Garut University Students
Year: 2025
Type: article
Study design: Observational Study
Abstract: This study aims to analyze the influence of TikTok content trends regarding travel on the travel interest of Garut University students. This study uses a quantitative approach method by examining the correlation of spearman rank with SPSS 26 data processing tools. The spearman rank correlation test is used to measure the relationship between two ordinal or interval variables. The test results showed a value of 82.5%, which means that there is a very strong relationship with a range between 80% - 100% between TikTok content trends regarding travel and travel interest of University of Garut students. With a sig value. 0.000 which is smaller than the alpha value of 0.05 indicates a positive relationship between TikTok content and the interest in traveling for University of Garut students.
Source: Jurnal Wacana Ekonomi
Authors: Wufron Wufron, Amik Ayu Lestari, Dea Nursifa
Institution: Universitas Garut
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
SDG: Quality education
Open Access status: diamond
OpenAlex ID: W4409819113