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Innovative Construction and Application Methods of Chinese Traditional Cultural Elements in HuangHai Film Posters

Year: 2024

Type: article

Abstract: This creative design approach transforms the movie poster into both a propaganda instrument and a channel for conveying cultural values and eliciting emotional resonance, offering the viewer a profound cultural experience. The examination of Huang Hai design practice offers a novel perspective and direction for the integration of traditional Chinese cultural components in poster design, while also serving as a valuable reference and source of inspiration for the evolution of contemporary poster design.

Source: Philosophy and social science.

DOI: 10.62381/p243c07

Authors: Yanqi Yao, Jiaqi Xu

Institutions: Guangdong University Of Finances and Economics, Beibu Gulf University

Language: English

Topic: Digital Media and Visual Art

Subfield: Computer Graphics and Computer-Aided Design

Field: Computer Science

Domain: Physical Sciences

Open Access status: hybrid

OpenAlex ID: W4409830929

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