Work

Quantifying relationships between ordinal categorical variables: Application to metrics tracked by satisfaction barometers

Year: 2025

Type: article

Source: Recherche et Applications en Marketing (English Edition)

DOI: 10.1177/20515707241311097

Authors: Alain Bultez, Gilles Laurent, Laurent Lemay

Institutions: UCLouvain, École Supérieure des Sciences Économiques et Commerciales, Proximus (Belgium)

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4409871025

FWCI: 1.273

Cites: 58

Cited by: 1

Related to: 10