Year: 2025
Type: article
Abstract: In recent years, China's beverage industry has experienced rapid development, especially driven by healthy consumption trends and digital transformation. This paper analyzes the operating conditions of major listed beverage com-pa-nies and explores the current status, challenges and future development trends of the industry. The study found that despite fierce market competition, compa-nies still have broad room for development through product innovation and brand building.
Source: Economics & Business Management
DOI: 10.63313/ebm.9044
Author: YaLi Liu
Institution: Management and Science University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4410006015