How May “AI” Help You? Analyzing the Role of AI-Backed Chatbot Interactions in Customer Services
Year: 2025
Type: article
Source: Indian Journal of Marketing
Authors: Sunanjita Mahajan, Mansi Gupta, Vinay Chauhan
Institution: University of Jammu
Language: English
Topic: AI in Service Interactions
Subfield: Artificial Intelligence
Field: Computer Science
Domain: Physical Sciences
Open Access status: closed
OpenAlex ID: W4410041662