Work

Car lubricant brands switching behaviour in Malaysia: the role of customer satisfaction as mediator

Year: 2025

Type: article

Study design: Observational Study

Source: International Journal of Services Economics and Management

DOI: 10.1504/ijsem.2025.146243

Authors: Mohd Haniff Jedin, Nik Ab Halim Nik Abdullah, Wan Nurisma Ayu Wan Ismail, Narentheren Kaliappen

Institution: Universiti Utara Malaysia

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4410406339

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