Work

Navigating the Gray Interventions: The Impact of Soft Moderation Techniques Across Social Media Platforms

Year: 2025

Type: conference-paper

Abstract: The proliferation of misinformation on social media platforms (SMPs) poses significant threats to public discourse, public health, and democracy, which requires effective moderation strategies. This work investigates the usability of soft moderation techniques, such as warning labels and contextual links, designed to mitigate the spread of misinformation while maintaining user autonomy. Using a mixed methods approach, it analyzes quantitative engagement metrics and qualitative user perceptions across platforms including Instagram, X (formally known as Twitter), TikTok, and Threads.

DOI: 10.1145/3701716.3715511

Authors: Namit Khurana, Mohammad Majid Akhtar, Rahat Masood, Salil S. Kanhere, Benjamin Turnbull

Institutions: UNSW Sydney, UNSW Canberra

Language: English

Topic: Misinformation and Its Impacts

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: gold

Funder: University of New South Wales

OpenAlex ID: W4410636947

FWCI: 3.581

Cites: 7

Cited by: 1

Related to: 10