Boosting Customer Satisfaction: The Power of Brand Image in Vietnam’s Fast-food Scene
Year: 2025
Type: article
Study design: Observational Study
Authors: Van Kien Pham, Minh Hieu Vo, Ai Van Huynh, Nam Tien Duong
Institutions: FPT University, Ming Chi University of Technology
Language: English
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4410765123