Research on the Development Strategy of the New Energy Storage Industry Based on the ESCP Paradigm
Year: 2025
Type: article
Abstract: This research conducts an in - depth analysis of the development of MaiTian Energy Co., Ltd. in the new energy storage industry based on the ESCP (Environment - Conduct - Structure - Performance) paradigm. By analyzing the current environmental factors such as policies, technologies, and markets faced by the new energy storage industry, studying the corporate behaviors of MaiTian Energy in technology research and development, market layout, business models, etc., exploring its impact on the market structure, and evaluating the company's market performance, this research puts forward strategic suggestions for the sustainable development of MaiTian Energy in the new energy storage industry, aiming to provide reference for enterprises in the industry.
Author: Qiuzi Liu
Institution: Wenzhou Polytechnic
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4410875365