Year: 2025
Type: conference-paper
Abstract: Аnnotation.The work is devoted to the analysis and consideration of Boeing's marketing strategies taking into account current trends in the space industry market.Emphasizing innovation and strategic approaches, the paper examines key aspects that influence the company's success in the competitive environment of the aerospace market.
Source: Людина і космос.
Author: Bogdan Ocheretyanyi
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4411067873