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The Role of Artificial Intelligence in Personalizing Digital Marketing Strategies

Year: 2025

Type: article

Source: International Scientific Journal of Engineering and Management

DOI: 10.55041/isjem04415

Author: Sanjana Jaiswal

Language: English

Topic: AI in Service Interactions

Subfield: Artificial Intelligence

Field: Computer Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W4411130968

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