Work

Effect of service quality on intention to invest in mutual funds: attitude as mediator and awareness as moderator

Year: 2025

Type: article

Study design: Observational Study

Source: Journal of Advances in Management Research

DOI: 10.1108/jamr-01-2024-0019

Authors: Anand Kumar Mishra, Rohit Bansal, Prince Kumar Maurya, Yasmeen Ansari, Neha Gupta

Institutions: Indian Institute of Management Rohtak, Rajiv Gandhi Institute of Petroleum Technology, Manav Rachna International Institute of Research and Studies, Saudi Electronic University, Somaiya Vidyavihar University, K J Somaiya Institute of Management

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4411274837

FWCI: 3.847

Cites: 106

Cited by: 3

Related to: 10