Exploring customer heterogeneity in hotel attribute preferences: An empirical study based on role theory
Year: 2025
Type: article
Source: Journal Of Vacation Marketing
Authors: Zongwei Hu, Shuo Yu, Jian Ming Luo
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
SDG: Reduced inequalities
Open Access status: closed
OpenAlex ID: W4411575427
