Work

Understanding intention to recommend e-banking: a moderated mediation approach to analyse the role of customer satisfaction and perceived risk

Year: 2025

Type: article

Study design: Observational Study

Source: International Journal of Electronic Marketing and Retailing

DOI: 10.1504/ijemr.2025.147493

Author: Vikas Chauhan

Institutions: ICFAI Business School, ICFAI Foundation for Higher Education, Institute of Chartered Financial Analysts of India

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4412601599

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