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Analysing Aesthetic Values in Product Design: Role of design components in enhancing CAD education

Year: 2025

Type: article

Abstract: Understanding consumers' aesthetic preferences is critical to improving product design performance. This study dives into the aesthetic elements, with a particular emphasis on product design requirements (PDR), product design ideas (PDC), product design detailing (PDD), and product design assessments. The study reveals the critical impact of shape and color as mediating elements that increase the importance of PDC in influencing aesthetics, followed by PDD, PDE, and PDR. By explaining these correlations, the study provides valuable insights for educators in the field of CAD instruction in Technical and Vocational Education and Training (TVET) programs.

Source: Environment-Behaviour Proceedings Journal

DOI: 10.21834/e-bpj.v10isi29.6905

Authors: Indera Irawan, Leong Kooi Hoong, Astri Yulia, Nazlin Hanie Abdullah

Institutions: First City University College, University of Selangor

Language: English

Topic: Color perception and design

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

SDG: Quality education

Open Access status: diamond

OpenAlex ID: W4412809556

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