Work

Data Modeling for Corporate Digital Assets Management: A Repository for Sustainable Growth and Engagement

Year: 2025

Type: article

Abstract: Corporate digital assets become valuable for an organization's sustainable growth. In facing the rapid evolution of the digital landscape, the extensive volume of digital assets should be optimized. Aiming to design a corporate digital assets repository, using web content analysis and benchmarking on several corporate social media, a set of business rules, and a conceptual model of the corporate digital asset has been implemented. The study contributes to data modeling of corporate digital assets, assuring utilization of preservation of digital content. Related descriptive metadata has been added for future enhancement targeting data retrieval capabilities and friendly visualization.

Source: Environment-Behaviour Proceedings Journal

DOI: 10.21834/e-bpj.v10isi27.6828

Authors: Farrah Diana Saiful Bahry, Haslinda Husaini, A’dillah Mustafa, Shamila Mohamed Shuhidan, Nur Ain Najihah Mohd Zulkifli, Aina Nur Amirah Ahmad Kamil

Institutions: Universiti Teknologi MARA System, Universiti Teknologi MARA

Language: English

Topic: Information Systems and Technology Applications

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

Funder: Universiti Teknologi MARA

Award: G1526434828