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Digital transformation strategies for post-pandemic business recovery: A Thematic and Empirical Analysis

Year: 2025

Type: article

Abstract: This paper investigates digital transformation strategies as critical drivers for post-pandemic business recovery, combining thematic and empirical analyses to understand their impact across diverse sectors. It explores how organizations leverage digital technologies to enhance resilience, operational continuity, and competitive advantage in an evolving economic landscape marked by uncertainty and disruption. The study highlights key factors influencing successful digital adoption, including human, organizational, and technological dimensions, and underscores the necessity of integrating digital innovation with sustainable recovery efforts. Findings provide valuable insights for policymakers and business leaders aiming to foster adaptive, inclusive, and long-term economic growth in the post-COVID-19 era.

Source: International Journal of Science and Research Archive

DOI: 10.30574/ijsra.2025.16.2.2352

Authors: Sheikh Murad Hossain, Dr. Mostafa Kabir Siddiqui, Md Fazly Rabbi Ahad, Mohammad Montasir Selahin

Institutions: Uttara University, Shanto-Mariam University of Creative Technology, International Islamic University Chittagong

Language: English

Topic: Digital Economy and Transformation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Decent work and economic growth, Industry, innovation and infrastructure

Open Access status: hybrid

OpenAlex ID: W4413177490