Work

Brand Voice Alignment in Chatbots: Comparison of Prompt Engineering and LLM Fine-tuning

Year: 2025

Type: conference-paper

Source: IEEE International Conference on Electro Information Technology

DOI: 10.1109/eit64391.2025.11103650

Authors: Shantanu Sharma, Naveed Afzal

Language: English

Topic: AI in Service Interactions

Subfield: Artificial Intelligence

Field: Computer Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W4413180356

FWCI: 0.988

Cites: 16

Cited by: 1

Related to: 10