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Triggering Organizational Effectiveness: Exploring Its ProfoundImpact of Organizational Culture in The Retailers of Odisha

Year: 2025

Type: article

Abstract: This study investigates the catalysts of organizational effectiveness and their profound impact on ‎organizational culture in the retail sector of Odisha. With the retail industry booming in India, ‎driven by economic growth, demographic shifts, and evolving consumer preferences, this ‎research explores the crucial role of top management in fostering a culture of equality, delegation, ‎and customer-centricity. A survey of 102 customers in Bhubaneswar city reveals that top ‎management's attitude towards customers, delegation to subordinates, and policies facilitating ‎customer development significantly influence organizational effectiveness. The findings suggest ‎that top management plays a pivotal role in creating a conducive environment that empowers ‎employees to deliver exceptional customer satisfaction, ultimately triggering a culture of ‎excellence in retail organizations‎.

Source: International Journal of Accounting and Economics Studies

DOI: 10.14419/a80m3754

Authors: Karnam Chandrasekhar, Dr. Saumendra Das, Dr. Neha Gupta

Institutions: GIET University, Siksha O Anusandhan University

Language: English

Topic: Organizational Management and Innovation

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: bronze

OpenAlex ID: W4413377334

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