Work

Conducting Social Marketing Research

Year: 2025

Type: book

Source: Routledge eBooks

DOI: 10.4324/9781003566700

Author: Nancy R. Lee

Institution: University of Washington

Language: English

Topic: Evaluation and Performance Assessment

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4413409432

FWCI:

Cites:

Cited by:

Related to: 10