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Pemberdayaan Ekonomi Melalui Bazar UMKM di Desa Bangsring Dalam Membangun Kemandirian Desa Damai

Year: 2025

Type: article

Abstract: This community service activity aims to improve the knowledge and skills of MSMEs in business management, marketing, and digital technology in Bangsring Village. This activity was carried out through an MSME bazaar to increase community involvement through participatory programs, forming working groups or bazaar committees consisting of local residents and providing incentives for active community participation. The results of the community service activity show that the MSME bazaar program plays a strategic role in strengthening the local economy and building village independence. Through this bazaar, MSMEs are given the opportunity to market their products more widely, increase income, and establish sustainable partnerships..

Source: Jurnal Penelitian dan Pengabdian Masyarakat

DOI: 10.61231/jp2m.v3i3.380

Authors: Putri Wulandari, Sela Rachmawati, Faqih Ulil Abshor, Astrian Kusumawati, Ahmad Ainun Najib

Institutions: Universitas Jember, Universitas KH. Mukhtar Syafaat

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Demography

Field: Social Sciences

Domain: Social Sciences

SDGs: Decent work and economic growth, No poverty, Industry, innovation and infrastructure

Open Access status: diamond

OpenAlex ID: W4413483492

FWCI:

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Related to: 10