Work

Understanding Consumer Behavior Through AI-Powered Recommender Systems : A Systematic Review and Bibliometric Perspective

Year: 2025

Type: review

Study design: Systematic Review

Source: Indian Journal of Marketing

DOI: 10.17010/ijom/2025/v55/i8/175207

Authors: Aparna Kumari, Vishal Kumar Laheri

Institution: Banaras Hindu University

Language: English

Topic: Recommender Systems and Techniques

Subfield: Information Systems

Field: Computer Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W4414067794

FWCI: 1.835

Cites: 59

Cited by: 11

Related to: 10