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Competing through category interaction codes: An inhabited view of category strategy

Year: 2025

Type: article

Source: Strategic Management Journal

DOI: 10.1002/smj.70013

Authors: Enlan Wang, Peer C. Fiss

Institutions: University of Missouri, University of Southern California

Language: English

Topic: Management and Organizational Studies

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4414216876

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Cites: 89

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