Year: 2025
Type: article
Abstract: Benchmarking is a critical process in automotive design that enables manufacturers to evaluate their vehicles against competitors, identify areas for improvement, and enhance overall performance, safety, and cost-effectiveness. This paper explores the role of benchmarking in automotive design, key methodologies, and its impact on innovation and market competitiveness.
Author: Navanithan Shanmugam
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4414625775
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