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Efektivitas Kampanye Promosi Kesehatan Dalam Meningkatkan Pengetahuan Dan Perilaku Sehat Masyarakat

Year: 2025

Type: article

Abstract: Health promotion campaigns are an important strategy for increasing public awareness, knowledge, and behavioral change toward a healthy lifestyle. This study aims to evaluate the effectiveness of health promotion campaigns in increasing knowledge and changing healthy behaviors among the public. A quantitative method was used with a pretest-posttest design without a control group. A total of 150 respondents from three sub-districts were selected purposively. The results showed a significant increase in health knowledge (p<0.05) and behavioral changes such as handwashing, regular exercise, and nutritious food consumption. These findings indicate that health promotion campaigns are effective as a public education tool. It is recommended that campaigns be conducted sustainably and involve various media and local cultural approaches.

Source: Barongko Jurnal Ilmu Kesehatan

DOI: 10.59585/bajik.v4i1.782

Authors: Hairuddin K, Eka Mayasari, Serli Serli, Endang Werdyaningsih, Dian Meiliani Yulis

Institution: Universitas Megarezky

Language: English

Topic: Public Health and Nutrition

Subfield: Pediatrics, Perinatology and Child Health

Field: Medicine

Domain: Health Sciences

SDG: Good health and well-being

Open Access status: diamond

OpenAlex ID: W4414918751

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