Work

Towards a cognitive framework for marketing grandtravel: A means-end chain approach

Year: 2025

Type: article

Source: Journal Of Vacation Marketing

DOI: 10.1177/13567667251382447

Authors: Guojie Zhang, Hyewon Youn, Jong-Hyeong Kim, Jiantao Guan

Institutions: Hainan University, City University of Macau, Arizona State University, South China University of Technology

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4414955222

FWCI: 3.557

Cites: 75

Cited by: 2

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