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Cognitive Aspect’s Role in Entrepreneurial Motivation and Its Success

Year: 2025
Type: article
Abstract: SMME success is significantly influenced by self-confidence, innovativeness, skill, experience, financial factors, and awareness of ‎government schemes. Opportunity-driven mindset, risk-taking, innovativeness, skill, and experience are positively related to ‎success, while financial factors show no significant impact. Additionally, awareness of government schemes plays a crucial role in ‎motivating SMME entrepreneurs‎.
Authors: U. Suganthi, Dr. K. Kalaichelvi
Language: English
Open Access status: bronze
OpenAlex ID: W4414966831
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