Year: 2025
Type: article
Study design: Observational Study
Abstract: : The banking industry has been at the forefront of this change, as digital technology have quickly changed how businesses work throughout the world. Digitalization has improved efficiency and accessibility, but it has also created psychological problems for workers, such as technostress, which Brod (1984) originally described as a contemporary sickness caused by not being able to handle technological demands. This research investigates the differential effects of technostress among banking personnel in the public and private sectors of Himachal Pradesh, India. Utilizing primary data from 400 respondents across chosen banks (PNB, SBI, HDFC, ICICI) in four districts (Shimla, Solan, Mandi, Kangra), the study applies validated measures for technostress (Ragu-Nathan et al., 2008). A multistage sampling method was employed to carry out the research. Statistical investigation using SPSS, encompassing Mann–Whitney U and MANOVA tests, indicates that private bank personnel endure markedly elevated levels of technostress in comparison to their public sector colleagues (U = 14547.000, Z = -4.207, p < 0.05). Even though they are under a lot of stress, private bank workers say they feel like they are getting more out of life, which may be because of performance bonuses. Multivariate research substantiates that the job sector has a substantial effect on stress, work speed, and life perspective (Wilks’ Lambda = .929, F = 10.048, p < .001). These results highlight the need for specific treatments to alleviate technostress and enhance staff well-being in technology-driven banking settings.
Authors: Pankaj Thakur, Dr. Santosh Kumari
Institution: Himachal Pradesh University
Language: English
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4415008877