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Strategic Innovation in the Era of Proptech : A Case Study of Zigbang’s Digital Transformation

Year: 2025

Type: article

Source: Journal of Korea Culture Industry

DOI: 10.35174/jkci.2025.09.25.3.51

Authors: Eunyoung Kang, Hyunjun Park

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Industry, innovation and infrastructure, Sustainable cities and communities, Decent work and economic growth

Open Access status: closed

OpenAlex ID: W4415419605

FWCI: 0.916

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Cited by: 1

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