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How Does the Cultural Connotation of Tourism Slogans Affect Travel Intention? - An Empirical Analysis Based on City Tourism Slogans in China

Year: 2025

Type: article

Source: Journal of Korea Culture Industry

DOI: 10.35174/jkci.2025.09.25.3.179

Authors: Fei Liu, Jing Zhang

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4415419616

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