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On the cross-modal makeup of charisma: Insights from a field-data analysis

Year: 2025
Type: conference-paper
Abstract: This study uses expert ratings and prosodic analyses of the most popular 2025 video speeches of the German DAX-40 CEOs to investigate the interplay of visual, verbal, and prosodic factors in perceiving speaker charisma. Results show strong correlations between all factors, point to a special role of prosody, and provide initial evidence for industry-specific speaking styles.
Language: English
Subfield: Philosophy
Open Access status: green
OpenAlex ID: W4415433841
FWCI: 24.55
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Cited by: 1
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