Work

The Role of Digital Community Marketing in Enhancing Financial Decision-Making among Indonesian Millennials through 'Sobat Sandwich' Community

Year: 2025

Type: article

Study design: Observational Study

Source: GATR Journal of Management and Marketing Review

DOI: 10.35609/jmmr.2025.10.3(2)

Authors: Eudearly Angela Jansye, Andre Ikhsano

Institution: LSPR Institute of Communication and Business

Language: English

Topic: Financial Literacy and Behavior

Subfield: Accounting

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4415544652

FWCI:

Cites: 19

Cited by:

Related to: