Work

Evaluating the Impact of ESG Awareness Programmes on Youth Attitudes and Intentions: Evidence from Kembara ESG

Year: 2025

Type: article

Abstract: This study explores the impact of Kembara ESG, an ESG awareness program conducted at an orphanage for orphans and asnaf children.Participants completed a post-program survey that assessed their enjoyment, clarity, ESG knowledge gained, and intention to adopt sustainable behaviors.Results show high satisfaction, with 68.4% strongly agreeing that the program encouraged community care and 63.2% feeling more responsible for the environment.However, only 52.6% strongly agreed to adopt sustainable practices on a daily basis.The findings suggest ESG programs can effectively raise awareness among underserved youth but require follow-up efforts to reinforce long-term behavioral change.

Source: International Journal of Academic Research in Progressive Education and Development

DOI: 10.6007/ijarped/v14-i4/26290

Author: Nurul Nadiah Ahmad

Institution: Universiti Tenaga Nasional

Language: English

Topic: Corporate Social Responsibility and Sustainability

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Good health and well-being, Responsible consumption and production, Quality education

Open Access status: diamond

OpenAlex ID: W4415792095