Work

Optimizing gamification: unveiling customer preferences through neural network and conjoint analysis

Year: 2025

Type: article

Source: Journal of Advances in Management Research

DOI: 10.1108/jamr-12-2023-0379

Authors: Fatemeh Askari, Maryam Nekooeezadeh, Daniyal Esmaeilzadeh

Institution: Shiraz University

Language: English

Topic: Educational Games and Gamification

Subfield: Developmental and Educational Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4417065155

FWCI: 2.003

Cites: 98

Cited by: 1

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