Strategic Analysis of the Emerging S2b2C Model
Year: 2025
Type: article
Source: Journal of Interactive Marketing
Authors: Xiaohan Zhou, Xing Zhang, Wen Diao, Jianghua Zhang
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
Awards: G30837574, G3872837593, G5105030781
OpenAlex ID: W4417463373
