Work

An Assessment of Small Business Executive Belief Differences in Adopters and Non-adopters of Web-based E-commerce

Year: 2001

Type: article

Abstract: This study purports to analyze the differences in the beliefs of small business executives regarding the adoption of web-based e-commerce.Based on the Theory of Planned Behavior, behavioral, normative and control beliefs were initially elicited from small business executives.After the wording of the beliefs was finalized, a questionnaire was mailed to 1000 small business executives in two different geographic regions.The comparison of the findings of those executives who had already adopted web-based e-commerce and those who had not yet adopted will be reported.

Source: Journal of the Association for Information Systems

Authors: Cynthia K. Riemenschneider, Vicki McKinney

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W54792857

FWCI: 0.586

Cites: 8

Cited by: 4

Related to: 10