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Divergent Paths in Regional Economic Development : A Tale of Two Festival Towns

Year: 2011
Type: article
Abstract: This study compares how two small communities in rural settings tried to promote sustained economic development by capitalizing on local music festivals. Merritt, British Columbia, Canada, home to a large country music event, focused on place branding, marketing, and related entertainment initiatives. Hultsfred, Sweden, in contrast, used its iconic rock festival to create a year-round music industry cluster called RockCity. Our study argues that the alternative strategies reflect fundamental differences in economic development policies and governance structures. We subsequently question whether RockCity-like cluster initiatives are possible in the Canada without coordinated tools and programs for supporting cultural industries in small communities.
Authors: Ross Nelson, Patrik Ström, Jonas Bjälesjö
Language: English
Subfield: Urban Studies
Open Access status: green
OpenAlex ID: W560148945
FWCI: 1.554
Cites: 20
Cited by: 3
Related to: 10