Work

Marketing theory, philosophy of science perspectives

Year: 1982

Type: book

Source: American Marketing Association eBooks

Authors: Ronald F. Bush, Shelby D. Hunt

Language: English

Topic: Business Strategies and Management Research

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W582321813

FWCI: 9.983

Cites:

Cited by: 132

Related to: 10