Work

Musik in der Werbung

Year: 1990

Type: book-chapter

Source: Konsum und Verhalten

DOI: 10.1007/978-3-642-52388-5_2

Author: Jürgen Tauchnitz

Language: German

Topic: Musicology and Musical Analysis

Subfield: Music

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W583608193

FWCI: 157.9

Cites: 76

Cited by: 15

Related to: 10