Work

Global Brands

Year: 2007

Type: book

Source: Cambridge University Press eBooks

DOI: 10.1017/cbo9780511550911

Author: Teresa da Silva Lopes

Institution: University of Oxford

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W607507966

FWCI: 3.459

Cites:

Cited by: 66

Related to: 10