Work

The SAGE Handbook of International Marketing

Year: 2009

Type: book

Source: SAGE Publications Ltd eBooks

DOI: 10.4135/9780857021007

Authors: Maasaki Kotabe, Kristiaan Helsen

Institutions: Temple University, Hong Kong University of Science and Technology

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W610338209

FWCI: 6.571

Cites:

Cited by: 45

Related to: 10