Work

The Best of Branding: Best Practices in Corporate Branding

Year: 2003

Type: article

Author: James R. Gregory

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W616622968

FWCI: 3.902

Cites:

Cited by: 31

Related to: 10