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Combining Internal and External Perspectives: The Adoption of VOIP in Italy

Year: 2007

Type: article

Abstract: The present research considers simultaneously the institutional, management fashion, and efficientchoice perspectives for understanding the drivers of VoIP adoption process.A theoretical model is developed and tested through structural equation modelling on 620 Italian firms.We hypothesize that both external and internal factors affect the intention to adopt VoIP.Results underscore both the importance of coercive and fashion setters' pressure (i.e.external factors), and the pivotal role of perceived internal benefits (i.e.internal factors) in shaping intention to adopt.

Source: Journal of the Association for Information Systems

Authors: Stefano Basaglia, Leonardo Caporarello, Massimo Magni, Ferdinando Pennarola

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W62959038

FWCI:

Cites: 32

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Related to: 10