Work

The marketing of the president: political marketing as campaign strategy

Year: 1994

Type: book-review

Source: Choice Reviews Online

DOI: 10.5860/choice.31-5140

Language: English

Topic: Electoral Systems and Political Participation

Subfield: Political Science and International Relations

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W646002374

Cites:

Cited by: 192

Related to: 10