Work

Ethics and Pr: Challenges and Importance in Modern Society

Year: 2024

Type: conference-paper

Abstract: This thesis explores the critical role of ethics in public relations (PR) and the challenges professionals face in maintaining transparency, honesty, and accountability. In an era of rapid information dissemination, PR practices are scrutinized more than ever. The discussion highlights key ethical principles, the impact of misinformation, and the role of corporate social responsibility (CSR) in fostering trust. By examining international ethical codes and professional standards, this work underscores the strategic importance of ethics in building long-term audience trust and industry credibility.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.14514254

Authors: Bobur Ibadov, D.Kh. Aminova

Institution: Uzbek State University of World Languages

Language: English

Topic: Public Relations and Crisis Communication

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W6893214878

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