The Role of Artificial Intelligence in E-Commerce Platforms
Year: 2025
Type: article
Abstract: Artificial Intelligence (AI) has significantly transformed e-commerce platforms by enhancing personalization, improving customer experience, optimizing supply chain management, and increasing operational efficiency. This research paper explores the integration of AI in e-commerce, analysing case studies and data to highlight its impact. The study employs a mixed-method research approach, combining qualitative and quantitative methodologies to provide a comprehensive understanding of AI's role in e-commerce. The findings suggest that AI-driven solutions are reshaping the industry by offering better decision-making tools, predictive analytics, and automation capabilities.
Author: Prof. Bagwan Juber Ejaj
Language: English
Topic: AI in Service Interactions
Subfield: Artificial Intelligence
Field: Computer Science
Domain: Physical Sciences
Open Access status: green
OpenAlex ID: W6893314986
FWCI:
Cites:
Cited by:
Related to: