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First Impressions vs. Lasting Impressions: Comparing Hospitality and Memorable Hosting Experiences Between Guests

Year: 2024
Type: conference-paper
Abstract: This paper aims to investigate whether the perception of hospitality experience and its consequent relationships with memorable hosting experiences, and behavioral intention could be perceived differently between First-time and Repeat guests. This is descriptive research using structural equation modeling and multigroup analysis. A survey was carried out with guests of a hot spring resort. A sample of 582 participants was obtained and divided into two distinct groups (First-time and Repeat guests) for analysis purposes.
Authors: Carlos Alberto Alves, Filipe Rossato Silva
Language: English
Open Access status: green
OpenAlex ID: W6911877639
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