Cross-Cultural Communication and Globalization: Navigating the Complexities of Global Interaction
Year: 2024
Type: article
Abstract: : Cross-cultural communication has become a pivotal aspect of globalization, impacting global businesses, international diplomacy, and everyday social interactions. As global integration increases, the ability to navigate communication across cultural divides becomes more critical for success in various domains. This paper explores the relationship between cross-cultural communication and globalization by analyzing the theoretical frameworks and practical implications of communicating across cultures in a globalized world. The literature review delves into the works of scholars such as Edward T. Hall and Geert Hofstede, whose cultural theories provide a foundation for understanding cultural differences. The paper also discusses contemporary challenges in cross-cultural communication, including the effects of digital communication and social media on intercultural interactions. The study identifies gaps in current research, focusing on the lack of real-time analysis of intercultural communication in digital settings. Lastly, the paper offers suggestions for future research and practical strategies for improving cross-cultural communication in a rapidly globalizing world.
Author: Shaikh, Dr.Nikhat Parvez Akhtar
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W6930693268
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